It is a major roll-your-eye moment when our friends say ‘Oh! So you do blogging the entire day! That’s it???’ They think that an SEO blog writer has an easy job. But when they themselves sit to stitch together 4 lines on a given theme, they realize one fact – Blogging is not for everyone! Read More
Miami based Sally was excited about a new e-commerce business she was starting. She turned to the Internet to get information on how to get started with it. Imagine her plight when she had to refer to almost 20-25 different blogs and resources for this. She was starting an e-commerce business and planning to invest her life’s savings in it. She wanted to do thorough and meticulous research. Sadly she saw multiple blogs discussing multiple stuff. As a result, she was soon overwhelmed. She was thinking ‘How good it will be if all the help that I need is present… Read More
Summary – Long-form content is a good strategy to drive conversations and engagement with customers. These benefits will prompt you to incorporate long-form content in your marketing plan. Reading time – 5-6 mins Who is it for – content marketing agencies, content writing agencies, online business owners Long-form content is often perceived as a tiring task upon the reader and widely misunderstood for ‘shallow content’. But the truth is far from it. There is a subtle yet colossal difference between the two. While shallow content doesn’t serve any purpose to the reader, long-form content contains a rich source of… Read More