Human beings have a unique talent – a skill through which unending civilizations, art forms, legends, and innovations, have all found a place on the planet Earth. And this talent is the ability to listen or look at the experiences of others and find inspiration for one’s own self. This is what basically a good …
The Benefits of Using Real-Life Customer Stories in Content Marketing Read More »
Has your content marketing efficacy declined over time? Do you well-performing content assets now come across as laggards? Do you see a decline in traffic and impressions through your blogs and articles? Well, you are witnessing the effects of stale content. What is stale content? Readers may no longer engaging with your superstar content as …
A Content Marketing Pro Guide to Avoiding Stale Content Read More »
The rising influence of online space during the COVID-19 pandemic has upended traditional content writing models. More and more businesses are coming online. This has led to fierce competition irrespective of the industry vertical. This scenario has made more and more businesses embrace content marketing.
The current market scenario, for new as well as existing products or services, is brutally competitive. There are innumerable players in the game trying to seize every single opportunity to enhance market share. Therefore, as a startup, you need tools to help your business survive in such a landscape. And a high-performance content marketing strategy …
How To Build A Content Strategy Exclusively for Startups? Read More »
The world of marketing is altering with each passing day. New tools and technologies come into sight, innovative thinkers set latest spins on old strategies, and the graph for quality continues to go up as audiences the world over are uncovered to more content in a day than they could probably process.
While B2B and B2C are completely different things, many people confuse one for another. A B2B content is aimed towards industries and companies. But content marketing for B2C is aimed to stir consumers’ interest. In content marketing it is important to know the difference between the two. This way, the right audience is exposed to …
How to Repurpose Your B2C content into B2B content Read More »
A content becomes more appealing with images and adds more value to it. Even though the content needs to be informative, adding images to it will make the readers effectively understand details. Now the question is where to find images? It is not possible to use pictures with copyright, and it is considered illegal to …
Website content writing services is not similar to other write-ups that you may have been working on for all this time. It can be a challenging task as this type of material involves a promotional tone that blends in with helpful information about a service. If it is a Big Data analytics client you are …
How to Write Web Content For A Big Data Analytics Client? Read More »
With the progress of Internet marketing and evolution of search engines and complex algorithms, it has become imperative to incorporate quality content to ensure the success of any website. Whether it is about ranking them at top few searches in Google or pulling more traffic to the website, you need to optimize your content with …
Summary – If you are a brand owner you would be contemplating which medium you need to take for online promotion of your brand. Explore why content marketing is emerging above advertising as a revenue driver Who is it for – Brand owners looking to do online promotion, digital marketing agencies The world of marketing, …
Content Marketing Vs. Advertising: Who’s The Big Winner? Read More »
