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how content writing wins business online

How Does Content Writing Win Business for Your Company?

One of the highly sought-after skills is content writing. The content writing and marketing industry is pegged to grow from $195.58 billion in 2016 to $412.88 billion in 2022. This translates to a 13.26% CAGR year on year. This blog will cover the below points   Table of contents What is content writing? 1 – …

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Tips to Create an ‘About us’ Page

5 Super Effective Tips to Create an Engaging ‘About us’ Page

Everyone needs to have an ‘About us’ page on their website. It’s one of the most vital pieces of marketing collateral we can provide. It also doubles up as a great way for potential clients to get to know you better. In order for it to be effective, the ‘About us’ page should be  1 …

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Improve Credibility of Blog Writing

How a Blog Writer can Improve the Content’s Credibility

An online content reader has a typical reading behaviour – they first scan through the blog content. Then, if it appeals to their sensibilities, they move to read the blog word by word. This transition from scanning to actual reading is phenomenally challenging for a blog writer. And one secret ingredient helps in this transition …

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Travel blog writing

Travel Blog Writers – The Accelerant Your Travel and Tourism Business Needs Online

Blogging has to be one of the most effective methods in the tourist business for telling your narrative and engaging your ideal customers in your brand. This might be especially true for travel blog writers. The Expedia Group reported double-digit growth in the number of bookings and revenues. This stat shows the massive shift in sentiment towards travel …

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website copywriters avoid grammatical mistakes

Why Website Copywriters are Needed to Avoid Grammatical Mistakes on Website

Content consumers in the digital age want to come across different marketing pitches like blogs and website content. They appreciate content that is informative, engaging, and error-free. As a brand owner you need to be mindful of the importance of grammar and typos in your website copy. Let’s check some stats in this context A …

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website content writing

7 Golden Rules of Website Content Writing

Website content writing operates on a singular rule. It aims to let the reader take action that results in a gain for your business. It won’t be wrong to say that your web content is a salesperson for your website. Well-written content engages the readers. It provides the necessary information to them. It evokes an …

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content-marketers-guide-to-avoid-stale-content

A Content Marketing Pro Guide to Avoiding Stale Content

Has your content marketing efficacy declined over time? Do you well-performing content assets now come across as laggards? Do you see a decline in traffic and impressions through your blogs and articles? Well, you are witnessing the effects of stale content. What is stale content? Readers may no longer engaging with your superstar content as …

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checklist to create valuable content

Checklist to Create Valuable Content that Your Audience will Love

Ask any content writing company in India, and you will find a common denominator that dictates their operational success. This main factor is their ability to create valuable content. Also, this type of content is the hardest to create. First, let’s look at what is valuable content. Then, we unveil a checklist of best practices …

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