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Content Strategy

content writing trends 2023

8 Content Writing Trends in 2023 that will Cause a Boom

Kim has been a prolific content writer. As we look forward to welcoming 2023, she is looking to leverage content writing to maximize organic growth for her clients cost-effectively.  But with the ever-changing content writing landscape, it is challenging for her to know which areas to focus on more. After all, narrowing down her focus …

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Google helpful content update

Helpful Content Update by Google – Things to Know

As digital marketers and content writers have seen over the years, every major update to the Google algorithm has led to massive changes to the very foundation of digital marketing. Today we look at the major update of August 2022 – the Google helpful content update. We also assess how it impacts content writing.   …

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content writers for search intent

How to Align Content with Search Intent – A Guide for Content Writers

“What’s all the buzz around search intent?”, is a question asked by many exasperated content writers. As they struggle to adapt to evolving Google algorithm guidelines, search intent seems one of the many concrete ranking signals they need to contend with. This blog will attempt to answer all queries around search intent and what content …

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optimized content for search intent

Search Intent – How to Optimize Content for It

Have you Googled a particular query and ever got a wrong answer? Chances are – Never! Well, this is the power of search intent that Google uses as an important ranking factor. Search intent has become an important aspect of SEO. This is one of the reasons why experts request content writers to create content …

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checklist to create valuable content

Checklist to Create Valuable Content that Your Audience will Love

Ask any content writing company in India, and you will find a common denominator that dictates their operational success. This main factor is their ability to create valuable content. Also, this type of content is the hardest to create. First, let’s look at what is valuable content. Then, we unveil a checklist of best practices …

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Hire an SEO content Writer

Why Is It Good to Hire an SEO Content Writer in 2022?

SEO (Search Engine Optimisation) was a fairly simple process in the distant past, and companies could do it by themselves, provided they had a basic knowledge of the internet. All they had to do was fill in their websites with keywords conjuring up backlinks. Lo and behold! It was a breeze getting top positions on …

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real estate content writing

5 Secrets to a Winning Real Estate Content Writing Formula

A savvy real estate business owner has many digital marketing initiatives to pursue. SEO is perhaps one of the most cost-effective and impactful avenues. As per Ahrefs, 53.3% of all website traffic comes from organic search, powered by SEO. And content writing helps accelerate SEO for your real estate business. But there is a problem here. Users …

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content marketing strategy for startups

How To Build A Content Strategy Exclusively for Startups?

The current market scenario, for new as well as existing products or services, is brutally competitive. There are innumerable players in the game trying to seize every single opportunity to enhance market share. Therefore, as a startup, you need tools to help your business survive in such a landscape. And a high-performance content marketing strategy …

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