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Why is a Professional Writer Needed for a Case Study?

What is a case study? Case studies are a powerful tool that can influence customers to build trust on your brand. No wonder that many companies use a case study to showcase radical success stories and demonstrate expertise in a particular area. A case study is essentially an in-depth analysis of a real-world business problem or situation. The narrative focuses on a particular project that a company executed recently. Many leaders in the field of content marketing, such as The Content Marketing Institute use case studies to showcase amazing work done in the past. Read More

Win with Fintech Content Writing Done Right

The fintech industry has been rapidly expanding in recent years. Stalwarts in the industry have developed a wide range of cutting-edge and innovative products and services to help people manage their finances more effectively. But this innovation creates a gap between the company and its customers. On one hand, we see the complex tech knowledge of product managers. On the other hand, we see the layman knowledge of general customers who will utilize the new offering. Fintech content writing helps bridge this gap with tremendous success.   Why is fintech content writing crucial for digital marketing success? The massive growth… Read More

3 Questions a Content Writer Should Ask Clients Before a Project

There has been a barrage of inquiries for a professional content writer in the on-going COVID-19 pandemic. Businesses globally are realigning strategies to make a push for the digital audience. The stringent norms of social distancing and lockdowns have taken a toll on brick-and-mortar stores. But forward-looking companies are re-imagining how businesses happen now, i.e., online. This transition to digital translates to more competition for the coveted 1st page ranking on Google search results. And what better way to meet this objective than with compelling and relevant digital content writing? Read More

How to Produce Quality Content with 7 Simple Tips

4000 blogs are published every single minute! Yes, that is the mind-boggling statistic we see from a report that says that 2 billion blog posts were published in 2018. How sure are you that your content will be able to cut through the clutter and catch the attention of your target audience? The answer is in quality content writing. Read More

14 Easy Tips for Writing Conversational Content

Table of contents Why conversational content? How to get conversational content right? 1 – Ask Questions & Pique Reader Interest 2 – Use Shorter Sentences 3 – Avoid Complex Vocabulary 4 – Avoid Passive Voice 5- Learn Your Audience’s Informality Level 6 – Ditch grammar rules to spice up the content 7 – Add lots of “you” 8 – Use “I” to establish brand trust 9 – Don’t Make the Reader Fall into Jargon Limbo 10 – Emphasis on Flow, Harmony, and Balance 11 – Make it Digestible 12 – Colloquial Contractions 13 – Emotional Interjections 14 – Hear What… Read More

9 Things You Need To Know When Hiring A Writer For Your Blog

Is your blog page showing no improvement in the rankings even after uploading new content every week? Then it is about time for you to hire a blog writer. According to statistics, blogs are responsible for 434% increase in indexed pages and a 97% increase in indexed links  hence it makes total business sense to hand over this requirement to a professional content writer that has the experience to deliver the outcomes you expect. Read More

How to Improve SEO Blog Content With Transition Words?

Table of contents The importance of readability in SEO Blog Content What are transition words? Examples of transition words/phrases Why are transition words crucial for SEO blog content? How transition words and SEO structuring go hand in hand Types of transition words with examples Cause and Effect Clarification Contrast Example Emphasis Chronology Similarity Summarize   Readability is one of the most important indicators of overall quality for SEO blog content. As a content editor, you need to make sure that all of your website’s content is clear, concise and easy to read. And this is where transition words come into… Read More

Content Writing Services – Did You Know These Six Flavors?

Content is all about conveying the right information. However, good content is one that can engage, educate, and also entertain. A professional in content writing services will dabble in a range of content works. This will depend on the client’s digital marketing needs. Read More

13 Secrets of Professional SEO Content Writing Experts Decoded

The field of content writing always sees new writers that hope to make a powerful and positive impact online. The smart ones are those who know that getting success in this field is not an overnight thing. One of the biggest struggles in the world of content writing is generating high-quality and sufficient content every single time. New writers learn from the professional content writers who have overcome this struggle before them. It’s the professionals who know it all. These professional SEO content writing experts are well-versed with the ways to write content that can entertain and engage the users… Read More

4 Skills a Content Writer Must Have

Agencies offering specialized content writing services have to look at several factors while writing any type of digital marketing content. Like any other profession, this job also has certain characteristics and features. They should always know what they are doing. Nowadays, many content writers have no clue about what they are doing and what their job is all about. Read More

How to Become a Successful Content Writer?

Writing quality content is not everyone’s cup of tea. For many, it is a dream job. Successful content writer has his own time schedule of working hours. There are lots of perks when it comes to writing content. But for that, they need to deliver on KRAs like improving engagement, boosting brand visibility, and enhancing the rate of conversion with inbound marketing. Read More

Make Content Pop with Effective Bullet Points

Bullet points are usable weapons, which are must-haves in the arsenal of every content writer. It not only gives a logical order to thoughts but also work to create physical content easy on the eyes and much less scary for readers. Read More

How to use Transition words

As any content writer would corroborate, being grammatically accurate is one of the most important features of good writing. In addition, in order to display a good piece of content writing, you need to adhere to as many grammatically correct concepts as you can. One of the most important concepts, when it comes to good content writing, is the correct usage of Transition words. Read More

How to Write Content that Readers Want to Read

One of the most intriguing dilemmas every content writer faces is what to write? The simple answer to this is, write what your reader demands. Content marketing is tremendously effective when you know what your audience wants. By relating to their questions and answering them through informative blogs, they develop an affinity towards you and a certain loyalty towards your content. Read More

6 Tips – Quality Content for Custom Web Development Clients

We have witnessed a rapid increase in the number of agencies / freelancers offering content writing services in recent years. However, being a content writer is certainly not every person’s cup of tea. Preparing high quality content needs knowledge and skill. It also needs dedication, hard work, and innate talent for storytelling. This is precisely where content writing services have an edge. They score way above the average business professionals. This USP is more pronounced on key factors like high quality content. This USP is a make or break KRA in case you are writing for custom web development companies…. Read More

To Be A Content Creator Or An Editor – Know Your Calling

The content writing activity involves a series of steps to eventually result in higher visibility for customers. There are various processes that go behind the creation of every piece of content and it is not just the effort of the content creator that is behind each one of them. There is also an editor in the company. He checks for the quality of the draft before it is published. These two form the backbone and there is no way any successful writing will emerge without these two. But, what is the difference between being a content writer and an editor? Read More

8 Phenomenal Tips for Blog writers

If you are a first time blog writer for business, the first key is to understand that blogging is NOT about selling. Blogs help resonate with the reader’s needs and provides informative insights that helps the readers with any queries, concerns or doubts. When using the proficiency of a content writer, you might ask “What is in it for my business?” Well, with help of blogs you can gain three critical success drivers – Read More