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How to Prepare for a Content Writer Job Interview?

Consider these stats 1 – High quality content writers need to polish their content. A research from Acrolinx said that the biggest turnoff for more than half of buyers was grammatical errors and bad writing on a website. 2 – Companies with blogs on their site generate 67% more leads on average than sites that don’t have blogs. 3 – The average blog post is 1236 words These statistics make the perfect case for a strong content writer to propel the online visibility of brands online. This means that content writers can expect to proper in such a ‘high demand’ landscape…. Read More

Why Storytelling by a Copywriter Is a Smart Marketing Strategy

Miami based copywriter Jason Peugh always wanted a reliable way of connecting with his digital audience. He has been trying multiple styles in copywriting. But he couldn’t successfully establish a meaningful connection with this online audiences. Then, he started adding stories of real-life instances. He then connected these experiences with the point he was making in his blogs and articles. The copywriter saw an immediate impact in impressions and shares for his blog. The above story highlights the importance of storytelling in copywriting. Read More

4 Amazon Product Description Writing Areas to Focus On

Today, Amazon retails 75.1 million products – easily making it one of the biggest e-commerce sites in the world. As a seller, there is a lot of value in getting good product descriptions written so that your product ranks high on relevant search terms. You need to focus on the 4 key areas of the product description content writing Read More