Thanks to its reputation as the largest and most reliable digital encyclopedia in the world, Wikipedia has emerged as a highly effective marketing tool for content marketers. Whether it is for information or SEO content, the site continues to serve as one of the best resources for garnering visibility through content marketing and content writing.
=== Table of Contents ===Toggle
However, marketers and content writing companies often face issues while doing backlinks on Wikipedia. Content marketers need to understand that it’s not just enough to add external links to relevant contents. There are quite a few factors worth noting, and one wrong move can lead to severe outcomes.
Here are our tips on mastering the art of doing backlinks in Wikipedia successfully.
Even a decade ago, backlinks in Wikipedia was all about boosting SEO. And that led to the creation of spammy links. The platform quickly took note of this aspect and did all that was necessary to curb such spammy efforts.
The present links in Wikipedia are ‘no-follow’; however, they still manage to enjoy great importance from Google. As a dedicated content marketer, you will have to know these shifts while adding backlinks.
You must know where to include backlinks, as this is one of the most important segments of the entire process. Some of the crucial steps in this context are:
Once you develop an idea about your links’ locations, it is high time to identify the source when doing the content writing.
In-depth knowledge about all these link types will help you choose the backlinks.
Apart from the factors mentioned above, there are other fundamental aspects too. Some of them are discussed here:
With these tips in mind, you will backlinks on Wikipedia can surely emerge as a valuable revenue driver for your company. Connect with us at Textuar for more such tips on content writing and content marketing.