Creating a write-up is the process of delivering thoughts to words. No matter if it’s a speech, an article, a presentation for cooperates or a blog post, in all these scenarios, the way it is written will act as a magnet for any listener or reader.
For a blog too, the writing should be interesting and unique. We only get attracted to a well-constructed and engrossing blog post by a blog writing expert.
Many believe that good quality writing can only come from experience or talent (as is the case with blog writing experts). But this is not entirely true. Utilizing some techniques as well, you can elevate the quality of your writing, add power to the write-up, and make it more convincing.
Interested to know what these secret techniques used by blog writing expert to construct the perfect blog is? Then read on:
Don’t Hesitate
When you are new to blog writing services, you might hesitate to write in your own style, or put forward your own opinions. And that is one of the common human habits. If you’re really writing to pass on a message through your write-up, then stop hesitating and beating around the bush. If you don’t hesitate, you will be able to clearly put your own opinions or thoughts to a blog. When you express yourself clearly, your audience will be able to grasp it better.
Know the difference between Passive voice/Active voice
When the object changes to subject, it is known as using passive voice
For example: “Ana sings the song” is in active voice; now the passive of this sentence is: “The song is sung by Ana.” Note that how passive voice uses extra words without adding any useful information.
All professional blog writing experts should exercise caution to not use too many passive sentences in blogs.
Keep it Brief
It doesn’t matter how good you are as a blog writing expert, most of the readers won’t read more than a few sentences. They will just scan through the sub-heading and keywords. Probably even you are one of them too, while reading, so just keep in mind that less is more.
Break long paragraphs into shorter ones that are easier to digest. Use bullets wherever needed. Keep it crisp without using too many fluff words.
Factor in sentence structuring
It works for everyone when sentences are short. They are easy to read and understand. And if long sentences are framed, they need to have appropriate punctuation marks to break the flow of thought appropriately
Let readers have doubts, rather than keeping it transparent
Yes, you read it right! If you tell the whole idea or concept in blog content, then that’s it; they won’t ask for more. Don’t solve everything because your goal is to get the reader’s responses on the feature of your product, the competitor, or the reconfirmation before an event. So don’t solve everything for them, keep them eager to know more.
Mind your adjectives
Most adjectives don’t add any information; they are just adding extra words to your content and increasing word count. For example: “This restaurant has many sumptuous, lip-smacking, delicious dishes.” After removing adjectives you get the same sentence, but sharp “This restaurant has many delicious dishes”.
Come to the point ( Directly )
Many times, blog writing services professionals may think that they are doing the reader a favor by showing off their writing skills with over-usage of words. This is really not needed and can become annoying for the reader. So, be straightforward in your blog and get to the point directly.
Introduce story-telling in your blog
There are numerous blogs online which fail to deliver the message. It is seen that a blog which weaves a story in its content, has a better likelihood of establishing a connection with the readers.
In one case, people couldn’t understand the pros and cons of a software product. Even after structuring it well with bullet points, the sales remained poor.
The writer then simply brought one more change to the content. He created a story about how his customers saved money after using that product. As a result of this change, the customers related to the content better and sales too increased
Conclusion
As said, “First impression is the last impression”. It holds true for a blog too. So, as a blog writing services expert, take your time in understanding and using these 8 secrets to construct the perfect blog.
