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How to Align Content with Search Intent – A Guide for Content Writers

“What’s all the buzz around search intent?”, is a question asked by many exasperated content writers. As they struggle to adapt to evolving Google algorithm guidelines, search intent seems one of the many concrete ranking signals they need to contend with. This blog will attempt to answer all queries around search intent and what content writers need to do to align with search intent.   What is search intent in SEO? When you talk about search intent, remember Google’s core mantra to return results to search queries. They want to serve the most relevant and valuable content to help them… Read More

How Does Content Writing Win Business for Your Company?

One of the highly sought-after skills is content writing. The content writing and marketing industry is pegged to grow from $195.58 billion in 2016 to $412.88 billion in 2023. This translates to a 13.26% CAGR year on year. This blog will cover the below points Table of contents What is content writing? 1 – What are the different types of content? 1.1-Blogs and Articles 1.2-Web Content 1.3-Press Release 1.4-SEO Content 2 – Why is content writing in hot demand? 3 – How content helps in winning a customer? 3.1 – Google Search 3.2 – Brand Discovery 3.3 – Site Visit… Read More

How to Hire a Content Writer for Digital Success?

When you have a digital business, the intense competition will need you to go for SEO. Doing so will help you gain a competitive advantage. But SEO needs a regular influx of fresh and original content to meet its campaign objective. This is why you need to hire a content writer. What value does a content writer offer? A competent writer will understand your business, your competition, and, most importantly, your targeted customers. She will then create captivating content so that your brand improves its visibility. The helpful and educative content will propel your inbound marketing needs and let people… Read More

How Content Writing Services Help Small Businesses in 2021?

The success of your business mostly depends on how you present your products and services in front of the target audience. The most unique and impactful way to convince people to perform a positive business action is through compelling words. A team of experienced writers would be ideal. They will convey the marketing messages effectively. They will promote your brand well enough to generate new leads and acquire new customers. Engaging, effective, and consistent content has the power to influence your audience more than any other marketing strategy. Particularly, high-quality content can do wonders for the growth of your business…. Read More

12 Trigger Words Used By Blog Writers to Ace Engagement

Marketers are increasingly implementing robust digital marketing strategies to boost their business. This strategy is made up of several elements, and content marketing is one of them. Blog writers develop content as a part of SEO to hold audience attention and prompt them to send business enquiries. Read More

Why the Best Content Writing Companies Use Grammarly for QA?

Content without proper spelling or grammar is like fish without water; it tends to die soon. There are millions of pieces of content out there.How do you stay afloat?Remember that the World Wide Web is an ocean where you are one of the fish. You have to be a shark in the form of one of the best content writing companies around. You have to learn the moves.Similarly, to rank high on SERP, you need to post content that’s perfect on all counts.Why ideal content matters?There are more than 3.5 billion pieces of content in the form of blogposts, web… Read More

8 ways your content can induce engagement successfully from readers

Engagement with the target audience is a vital KRA for the content writing service provider. If done smartly, it can help market the client’s brand better and enable higher volumes of conversions. Communication is the daily diet of the business, but if done smartly it can help you to market your business better. Here, in this article, we provide you with tips and tricks on how to write the content effectively. Read More

4 Vital Tips for Boosting the Impact of Fashion Content Writing

It is a proven fact the fashion e-commerce sites can boost their organic search rankings by improving the product description and category pages. By peppering it with keyword-rich content, you can ensure that your brand pops-up right at the time your target customers are searching for a particular attire or fashion accessory. Read More

6 Free Tools and Resources Used by Content Writing Companies

There was once a time when the typewriter was only the piece of machinery a writer had at his disposal. But now, the world of internet opens another wide world of several apps, resources, and tools which a writer can use to make his content’s quality exceptional. Content writing companies can vouch that the task can be challenging for some because the content not only needs to be top-notch but should be well-articulated and unique. Additionally, every writer has a different form and style of writing and needs to craft his content accordingly. Therefore, the tools and resources which a writer uses… Read More

Interactive content: The future of content marketing

A reader has a short attention span when it comes to reading content online. For a content writing company, the challenge is to stick to a website and have them act on the Call to Action. Imagine a way of having a conversation with your prospective customers that keeps them hooked? Interactive content makes that possible! Read More

Copyscape – A Plagiarism Checker for Article Writing Services

Shrinking morals and low ethics are the byproducts of the modern-day world. The same unethical behavior has been shifting to the online world for quite some time. This is especially true for SEO and article writing services Plagiarism is a word most people may not have been aware of ten years back. But in recent times even children know the meaning of plagiarism. That’s the monstrous proportions this problem has reached. It can’t be ignored further. Read More

Why Does Your Company Need A Writer for Copywriting Services?

Writing is such an easy task. All you need is a basic knowledge of grammar and a little bit of ability to craft your thoughts into words and you can write a blog as well. Right? Wrong! What is the need to pay a writer for a job that can be done by any person? Isn’t that what each one of us, who thinks that hiring professional writers is a waste of resources, thinks while considering the need of professional writer for the business? Read More

How to Get Started with Outsourcing your Content Writing

Summary: This blog takes a look at the very next step after you have decided to outsource content writing. It covers internal content strategy and right kind of briefing to make the outsourcing exercise successful Reading duration: 5 mins Who is it for: Online Marketers, CEOs, Digital Media Agencies Today’s digital ecosystem and the reach of internet across the world has led to several specialized services to come up for achieving specific KRAs. Be it social media marketing, SEO, or content writing, these industries exist for a specific need. Read More

What does a Content Writer Do Anyway?

Let us suppose you are a working professional and you have been asked to describe your job as a content writer. Are you stuck? Did it just become too claustrophobic? Is a clear idea miles away? If you are in the content writing space and are searching for an ideal answer but still haven’t found it, then it’s completely okay; you aren’t the only one! Read More

Content writers Beware! Of these Grammar Misses

Content writing helps in the overall marketing endeavor of any business. It engages readers in a way that prompts them to go for the client’s products/ services. It is imperative that content writing agency like us design their content in such a way that they are able to convey their message appropriately to the right audience. In this regard, grammar and spelling plays a big role in facilitating the right way of communicating with worldwide readers. The right grammar not only improves the readability of the content but also appeals to the sense of the readers in a positive way. Read More

Watch Out… For these Top 4 Content Marketing Trends in 2015

When content writing services, publication and content distribution are planned strategically, it helps marketers draw in readers and engage them to close sales better. The insights, approaches and methods adopted by the content marketing sector will help you decide whether your 2015 content endeavors are well thought out and apt for today’s times. So, here we present 2015’s hottest content marketing trends. Read More

George Orwell’s Writing Rules

In a society fast moving from considering writing as a domain of poets, literary writers and novelists, we now see the need for (and a good supply of) content developers coming in to develop business content, to help market a company’s product and help them sell it online. The ultimate challenge that copywriters face today is the get the message across, using the Internet as a communication medium (through websites, articles, blogs, tech ref manuals etc.). Read More