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Location Landing Page Content: An SEO Success Factor

Content writers, web designers, and graphic design specialists all place great importance on creating the perfect landing page. Now, you may be wondering, what role landing pages play in website SEO. Can a good landing page drastically improve the performance of your website and, in turn, boost your business as well? Today, this is exactly what we are going to delve into.     What are Landing Pages? A landing page is the foundation of a good digital marketing strategy. Good landing pages content can boost your business engagement. Moreover it can assist to connect you to potential leads. With… Read More

How to Write a Killer Call to Action in Copywriting?

Aren’t we always looking to get things for free or getting unbelievable deals at the best possible prices? Well, not only us, but everyone looks forward to it. Getting such deals is a scarce event in this world. We rarely get such deals in the real world. Hence it is no wonder that a lure like (if offered) through copywriting will immediately catch the reader’s attention. And if a smart copywriter plays the cards right, it’s sufficient enough to make them take the action you want and turn the tide towards conversions. This is the underlying principle of a call… Read More

The Basics of Plagiarism in SEO blogs

Are you a content creator or an owner of a blog? Are you aware of plagiarism and the damage it can do your SEO blogs’ reputation? Well if your answer is no and you are unaware of the perils of plagiarism, this post is for you. Find out about the basics of plagiarism before it takes a toll on your career. Read More

Top 5 Reasons Why Content Writing Is Vital For SEO

When digital marketing is concerned, the phrase “content is king” is extremely pertinent. Some people believe that content marketing is just a piece of cake. You need to write some blog posts and articles and add them to your website. And you are done! , Right? But it’s not true. In actuality, the fact is, content writing is much broader than it really looks like. It involves many factors. You have to keep in mind all those factors such as appropriate keyword, target audience, an inventive and creative approach, and your ability to write. Read More

What is a Press Release?

Digital Marketing today employs multiple channels for customer outreach. These include blogs and press releases. Suhc content assets to inform, educate, and present newsworthy highlights. The objective around these channels is clear. They strive to enhance brand visibility in front of its target audience. A Press Release is one such channel used by organizations worldwide. Read More

5 Lesser Known Benefits of a Brochure You Need to Know

If you are in a trade show or a networking event, what is it that will help them recollect your brand value proposition? While digital content may or may not be remembered a stunning visual aid like a brochure can assist in favorable brand recall value long after the event is over. Businesses use catchy copy and phenomenal graphics to create maximum impact within the limited real estate of a tri-fold or a bi-fold brochure. Read More

Why Storytelling by a Copywriter Is a Smart Marketing Strategy

Miami based copywriter Jason Peugh always wanted a reliable way of connecting with his digital audience. He has been trying multiple styles in copywriting. But he couldn’t successfully establish a meaningful connection with this online audiences. Then, he started adding stories of real-life instances. He then connected these experiences with the point he was making in his blogs and articles. The copywriter saw an immediate impact in impressions and shares for his blog. The above story highlights the importance of storytelling in copywriting. Read More

7 interesting IT buzzwords for website content writing

“Change is the only constant” is an adage as old as time. The sooner we get to terms with it, the better adapted we are to go about in a world that’s so fast-paced. Learning necessary buzzwords always comes by handy, especially when you are involved in website content writing for IT companies. It lets you slide into conversations and discussions with finesse. Out here, we are going to stud you with a bunch of buzzwords that are making all the waves in the IT and Technology arena. Stay abreast. Stay resourceful. Read More

4 Amazon Product Description Writing Areas to Focus On

Today, Amazon retails 75.1 million products – easily making it one of the biggest e-commerce sites in the world. As a seller, there is a lot of value in getting good product descriptions written so that your product ranks high on relevant search terms. You need to focus on the 4 key areas of the product description content writing Read More

Copywriting and the ‘Rule of Three’

Summary – Take an in-depth look into the rule of three when developing creative content, ad copy, or sales persuasive copywriting Reading time – 4 mins Who is it for – Creative content writing agencies, copywriting agencies, and media and advertising agencies If you can recall some of the most popular stories, fairy tales, and moral fables prevalent in your childhood, you will surely come across a highly interesting fact. From the ‘Three Little Bears’ and ‘The Three Musketeers’ to ‘Three Little Kittens’ and ‘Three Little Pigs,’ the number ‘three’ has an inevitable presence in all these stories. Read More

Content writers Beware! Of these Grammar Misses

Content writing helps in the overall marketing endeavor of any business. It engages readers in a way that prompts them to go for the client’s products/ services. It is imperative that content writing agency like us design their content in such a way that they are able to convey their message appropriately to the right audience. In this regard, grammar and spelling plays a big role in facilitating the right way of communicating with worldwide readers. The right grammar not only improves the readability of the content but also appeals to the sense of the readers in a positive way. Read More